Jose Amoros

If while you work, surf the Internet are more productive in your work

// April 4th, 2009 // 1 How » // Facebook, Internet, Internet-Productivity, News, Social Networks

This time Changes in the Red Day by Day, return to show the relationship between Internet use at work and productivity that this fact implies. A few months ago relatavamos study which showed that the great loss of time involved the use of Facebook in the workplace to the point that it became a Facebook en un “thief of time” digital.

This time is the opposite, according to a study by University of Melbourne, Internet browsing distracted looking for leisure reading an increase in the level of concentration and increases user productivity levels.

Pleasantly Browse increases worker productivity while

Those who surf the Internet to distract at work – for a reasonable time limit to setting quantified 20% time remaining in his job – are more productive in a 9% more than those colleagues who do not.

Dr. Brent Coker, in a study 300 workers showed that 70% of them, used the internet at work performing NPIT (Pleasant browsing the Internet while working) practical concerns such, find information about products or eg,read news online news portals. Other practices such as playing online games won fifth place and watch videos on YouTube marked the seventh.

The attraction is performing NPIT, according to Dr. Coker can be attributed to lack of concentration of people. “People need to unwind a bit to refocus again. The same applies if this actually happens in the workplace itself. Make a small “break”a bit like browsing the Internet in search of distraction helps relax the mind resulting in a total increase of net concentration level of the individual during a day's work, fact that an increase of labor productivity itself”.

That if, do not we take it at the bottom of the letter and to make NPIT can not apply to thoseusers addicted to the Internet at workwhich, according to Dr. Coker may have opposite effect. "Make NPIT is not as beneficial for this group of people – those who behave with addictive tendencies Internet have lower productivity levels to those who are not. "

The "Social Shopping" gaining adherents within Social Networks

// December 23rd, 2007 // No Comments » // Social Networks

At the moment, is a movement in its infancy within the network. But specialists are warning that this is the start of a trend, can be an important future feature within these networks of users.

The concept is interesting, and establishing a ranking list or purchase items according to the tastes and interests of a particular social group. So, a group of friends share the same interests and tastes,purchases just as they perform, can agree among themselves because there are common characteristics.

Thus was born the concept of “Social Shopping”. It leaves aside the typical ranking of products to create a more personalized ranking that is implicit, a greater degree of emotion and impulse buying.

At the moment, Purchase this category is small,currently receives less than 1 percent of the total share of U.S. visits, but there has been a significant growth according to Heather Dougherty, research directorHitwise.

We point out the following data: “Traffic category in the social shopping sites,has increased by 447% for the week ending 15 December previous year.

Among the Social Shopping websites, the leader is Kaboodle, with 68 percent of total market share of visits in this category and where traffic has increased by 210 percent over the same week last year.

Dougherty continued commenting, there is still a small public yet, Web sites worth Social Shopping be investigated, since they are a highly qualified tool because the people who interact on these sites. In particular, are of particular interest for the sale of fashion because they are more strongly oriented towards the latest trends and avant-garde.

Looking at Kaboodle, and more specifically the ranking of gifts meant for men, We can see that in the sixth position and only after avant-garde elements of worship such as Apple ipod touch, iphone the ipod nano receive a kit to grow successfully your first mushroom.

Currently the network is par excellence as Facebook, has a tool called “My Shopping” which demonstrates everything we have discussed above.